Social Media Basics for Non-Profits

Social media can be a powerful way for non-profit and community organizations to share their story, strengthen their presence, and connect with the people they serve. In this practical workshop, participants will explore the foundations of a simple and sustainable social media approach that fits their organization’s capacity and supports their communication goals.

Learning Objectives

• Understand current social media trends and the platforms that may be most relevant to non-profit work.

• Learn how to define and use an effective organizational voice.

• Explore content planning, digital marketing basics, and tools for building a manageable content calendar.

Who should attend?

This workshop is ideal for non-profit staff and volunteers, communications leads, volunteer coordinators, and anyone responsible for managing or supporting their organization’s social media.

Facilitator 

Kate Fane is a Toronto-based writer and communications specialist with LeBlanc (& Co.) Communications. A former journalist, she has nearly 15 years of experience leading communications for progressive causes, organizations, and political campaigns. Kate works with organizations across Canada to strengthen messaging, build public support, and support social change, with a focus on communications, media relations, branding, and public engagement.

To read Kate's full bio, click here.  

Accommodations

Volunteer Manitoba strives to host inclusive, accessible workshops that enable all individuals to engage fully. If you require any accommodations to participate in our training, please indicate so on the registration form.

Course Cancellation Policy

Please click on the following link for more information - Terms and Conditions